The Jones Family received their first parcel of land in the Jordan Valley in 1818. Although the physical location has since changed, the Jones family have maintained their farming origins and, six generations later, are still successfully farming the region.

After 20 years building a successful travel agency, Andrew and Karen were working hard and enjoying the corporate lifestyle, but something was missing. They started looking for an opportunity to slow down, try something new and slowly ease off the stress of running a large business. Around the same time, Andrew’s parents Sue and Phil were looking to sell the land and retire. A favourite saying in our family ‘life is all about timing’ and it seemed like this timing could not have been more perfect. Not wanting to see the farm leave the family, Andrew and Karen decided to purchase Invercarron and began running sheep and planting crops.

When Andrew first started working the farm, he ‘didn’t know the difference between a ewe (female) and a wether (male) sheep.’ Fast forward eight years and it’s like he’s been farming his whole life. However, you can take the man out of the business but you can’t take the business out of the man. Andrew, constantly looking to diversify and grow the farm, was looking for a new project – and Invercarron Wines was born.