Over 160 years ago,
James Boag moved halfway around the world from Scotland to the untamed island
of Tasmania. There he began brewing in the township of Launceston on the banks
of the Esk River, with the humble plan of using the outstanding local water and
ingredients to produce the finest beer in the world. Today, the brewery has
become a beating heart for the people of Tasmania. From employing generations
of proud brewers, to celebrating weddings, achievements, and milestones in
our bars and amongst our beautiful historic site.And through it all we have
continued to follow the same philosophy, brewing every drop of our
world renown beer from the same brewery in Launceston, using James Boag’s
traditional brewing techniques and the finest produce on earth.
